Following the successful “on-pack” promotion for the introduction of Barilla’s new packages in the Greek market, DoubleIP organized and implemented the new campaign for the brand’s Piccolini pasta!

MISKO S.A. selected the feature rich and powerful Mobile Marketing Service Creation Environment offered by DoubleIP for implementing and executing its Summer 2010 “on-pack” SMS campaign (May 2010 – August 2010). The activity’s subject was the summer in Greece, the moments of pleasure and fun that it offers and its combination with authentic Greek summer pasta tastes!

DoubleIP launched its cost effective, reliable and secure bulk SMS solution. DoubleSMS relies on a friendly web based user interface and a powerful SMSC engine, providing unmatched user simplicity and exceptional routing and delivery techniques.

DoubleIP technically organizes and implements the 2010 Barilla in-store Promotion contest regarding Barilla new packs, for the Greek Market (April 2010 – July 2010). Barilla selected DoubleIP and its Mobile Marketing Service Creation Environment for designing an SMS campaign to promote the brand’s new packaging in Greece.